Claro Money


Claro Money

Claro Money go green and reduce cost to acquire new customers by 33%

Claro Money protected 1,000,000+ trees in the rainforest.

Claro Money is an ethical digital financial coach that helps you grow your money via a new investment app





Goals / Needs

Claro Money wanted to protect 1,000,000 Trees and attract more environmentally-conscious customers while reducing social ad spend.

How did we create the campaign?

“Not only have we acquired more customers through the One Tribe campaign, but those customers have remained more engaged post-sign-up.”


Product Marketing Manager, Claro Money

Claro Money
Claro Money

Created a campaign with an objective to protect 1 million trees by end of 2021

Multi-channel social campaign across Twitter, Instagram and Facebook

Claro Money
Claro Money
Claro Money

Impact page launched on website, aligning brand values and UN Sustainability Goals

One Tribe provides a ‘real-time’ Climate Impact Tree Counter that tracks trees protected every time somebody signs up to the Claro Money App.

Claro Money

Claro Money Results

“We’ve started using One Tribe for all our marketing campaigns now because its been so successful”

Anna Panayi, Product Marketing Manager, Claro Money

  • 47% more sign-ups compared to the next-best-performing campaign

  • 33.7% reduction in cost per acquisition

  • 200% more clicks on One Tribe campaigns

  • 159% higher post engagement and 5x more social post saves

  • 15% higher engagement from customers post signup
Claro Money App

Mission accomplished and more! Over the last 12 months Claro money has protected over 1,000,000 trees!

Claro Money Testimonial

Would you like results like this?